2014 Ram Sun Chaser

2014 Ram Sun Chaser

RAM Mopar-Modified SEMA Show Vehicle

Ram Sun Chaser
When Ram isn’t hard at work, it’s back to the beach with the Ram Sun Chaser show truck.

Vibrance Orange Blast, with two-tone Brilliant Black paint, color this Ram 1500 Quad Cab. A unique concept Mopar roof rack, dubbed the “surf rack,” and two adjustable support rails housed within the tracks of the truck’s bed accommodate a long surfboard. As an added bonus, hooks on the side of the rails can also carry up to four boards. To wash off salt water or seaweed, Ram Sun Chaser’s exclusive RamBox bed-side storage features a concept water tank equipped with a hose and a portable shower head, forming a makeshift shower kit that may be clipped on to the rack for a quick rinse. A bed step enables easy access to gear.

Surfers or paddle boarders can take a seat when taking off gear or waxing their board with the concept “Flip-Up” seat-back tailgate, which converts into a bench by folding back towards the cab of the truck. New concept 17 x 8-inch beadlock wheels with color-keyed rings, concept flares with exposed fasteners and modified black tubular side-step rails fit the sand-dune-ready theme of the vehicle. Orange tow hooks, a satin badge and spray-on bedliner are also added by Mopar.

Inside, Katzkin leather seats feature stitching accented to match the Vibrance Orange Blast paint, as well as the dash, display bezels and door inserts. Sill guards and all-weather mats also accent the interior. Powered by a 5.7-liter HEMI® engine, the Ram hits the sand with a sport performance hood, a 2-inch performance lift kit and a Mopar cat-back exhaust.

Ram Dually CASE Work Truck
Working with a Ram 3500 regular cab powered by a diesel engine, the Ram Dually CASE Work Truck is finished in Case Construction Equipment “Power Tan” paint and showcases the utility of the Ram with a construction-industry theme that also calls out the Ram brand’s ties to CASE CE and the FIAT industrial group.

The truck utilizes pickup box utility rails to securely transport oversize work equipment as well as “surf rack” style hoops to carry additional construction material or equipment. A unique split pullout bedliner slides out and morphs into a workbench and may be used to reach items located in the rear of the bed. The brawn of the Ram Dually is amplified with a Power Wagon hood and Case Construction Equipment graphics on the body.

Additional Mopar accessories utilized in the build include heavy-duty rear splash guards and power running boards. The interior color mirrors the exterior with orange-accent Katzkin seat and door trim. Mopar all-weather mats protect the floor.

RAM Mopar-Modified SEMA Show Vehicle

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